Aug 31st, 2008
Research
From Research to Results
Location Strategies turns research and strategy into pro-active marketing and business development campaigns.
Our extensive research background covers desk research, data analysis, database marketing, market intelligence gathering, qualitative and quantitative research and market analysis to facilitate the targeting of specific industry sectors, geographic areas and companies. We research in depth to identify new opportunities:
• Target market research studies by geography, sector or company
• Sector analysis, cluster analysis and cluster development strategies
• Competitive location analysis
List Validation and Development
We research and develop custom mailing lists for our clients developed to support:
• Trade shows
• Sector specific campaigns
• Missions/visits
These can be either long and short-term prospecting programs.
Our custom lists are developed to our clients’ specifications. These can be new lists or updating, supplementing and validating existing lists for future programs.
Using a variety of proven research methodologies and sources, we qualify lists, by identifying decision-makers and company strategic direction impacting location/investment decisions.
We compile a complete profile of each lead generated. This will show their existing or future investment plans, current pertinent news or strategy impacting location decisions as well as complete contact information.
We supply validated databases of target contacts at the conclusion of the project. The end result is a validated list with actionable leads to enable focus on closing.
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Location Strategies